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Paul Griffin might have a reason or two to be quiet about his business. Fourteen years ago, the inventor and electrical engineer founded a company in Nashville that made adapters for Apple Macintosh computers, making them work with PC monitors. Since then, the mom-and-pop business, which at some point employed only a handful of people at its Elm Hill Pike warehouse, grew to one of the world’s largest makers of peripheral products for all things Mac. So why is Paul Griffin shying away from publicity? First off, his business is closely held and sales appear to be going through the roof (to the tune of some $80 million last year, according to people familiar with the company). If the numbers are good, who needs publicity?

Take iPod. Since the portable players were introduced in 2001, Apple Computer has sold 42.2 million of them, barely keeping up with surging demand. Last year alone, iPods accounted for one-third of Apple’s sales. If digital players are hot, their accessories proved to be at least equally attractive to gadget lovers. But Apple makes few accessories on its own, and leaves much of the job to third-party manufacturers and vendors. That’s where Griffin comes in. Some of Griffin’s most popular products, such as AirBase, iTrip and radio Shark, retail in the range of $39.99 and $69.99. Other products include iTalk, a tiny microphone that turns the iPod into a digital voice recorder, as well as earphones and a nifty device that turns the iPod into a laser pointer.

Over the years, Griffin has positioned itself next to Belkin, the largest Apple accessory maker, and currently competes with companies like Macally, XtremeMac, and Digital Lifestyle Outfitters (DLO) of Charleston, S.C., in the $1 billion market.

And competition is fierce. In 2004, Griffin sued its former vice president of marketing Andrew Green after he took a job at DLO in a similar role. Green had worked for Griffin between 2002 and 2004, and participated in the design of iTrip, one of Griffin’s most successful products. DLO’s parent Netalog later sued Griffin for patent infringement.

But legal maneuvering is not the only reason Griffin might be disinclined to talk. Independent makers of Apple’s peripheral paraphernalia seem ripe for consolidation, and Paul Griffin and his brain trust at Griffin may just want to fly under the radar, at least for the time being. One Apple analyst, Shaw Wu of California-based American Technology Research, says it’s about time somebody got bought.

With its slick products and robust growth, Griffin Technology certainly presents a tempting target.

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